Making It Shopify

Build your own Shopify store in just 30 hours of learning from your very own Shopify expert. 

What you'll learn: 

Themes

(that's the look and feel of the website)

Menus & Navigation

(that's how people find what they're looking for on the website)

Uploading products

(that's the how-to of adding products/services one at a time or in bulk ) 

Product images

(that's how to take or get the best quality photos and videos for your products)

Product descriptions

(that's how to write descriptions that really sell!)

Ranking on Google/SEO

(that's how to show up when people search for what you sell)

Email marketing

(that's how to send offers and news via email to your potential and existing customers)

Customer segments

(that's making lists and sets of customers based on their behaviour so you market to them in a way that's really relevant)

Marketing

(that's social media, email, paid ads, events, leaflets, media, ideas that pop... how to find your customer and get their attention)

Discounts

(that's how to offer discounts as a marketing tactic or run a sale)

Accepting payments

(that's how to accept payments safely online) 

Connecting custom domain name

(that's adding your own .ie or .com etc.)

Shipping

(that's how to set up whatever you want to offer: click and collect, local delivery or postage/courier delivery to specific places within Ireland, nationwide or exporting.)

Connecting to POS systems

(that's connecting your website and your in-store till system so stock levels update in real time and you get the information about a customer who buys sometimes in store and sometimes online)

WHO IS THIS COURSE FOR? 

✅ Brick and mortar retail shop owners. 

✅ Retailers who rent space in larger department stores/shopping centres.

Makers who have their products stocked in other people's shops. 

✅ Crafters who sell in person at markets and fairs. 

✅ Traders who sell in person at markets and fairs. 

✅ Service providers who have no website. 

✅ Service providers who have a "brochure website" with information only, no transactions/e-commerce facility. 

✅ Service providers who would like to turn their service into an online version too. 

WHO IT'S NOT FOR:

❌ Dropshippers

❌ Multi-level marketing/MLM

❌ Online only entrepreneurs

WHERE IS THIS ON?

This version will be delivered on Zoom in 3 hour sessions over 10 Monday mornings. 

If you'd prefer in person learning, use the contact form to get in touch.

WHEN IS THIS ON?

• Monday mornings 10am-1pm 
  
  
• Starting 16th February 2026 Finishing 20th April 2026 
  (No class Easter Monday) 

WHAT DO I NEED TO BRING?

• You need a laptop or PC and good wifi. This course can't be done on a phone or tablet only. 
  
  
• You will need a workspace that allows you to focus for the full session. It's not a good idea to try tuning in from a busy shop. 
  
• You will need to start your Shopify subscription so you are building a real website/store as we go. This is free to start and then €1/month for the first 3 months. Then you'll pay for whatever plan suits your business. Basic plan suits most businesses that do this course. Further info on pricing from Shopify here